Lisa will be discussing
Interactive session – Self reflect on your challenges within your business journey.
My name is Lisa Menzel. I am a wife and a mum of 3 young children.
Growing up in the Northern suburbs, I moved to Point Cook in 2012.
I am a Counsellor with over 14 years’ experience. I have worked in Local Government, community agencies and the Education setting.
For the past 6 years I have owned my own private practice called Well Within Counselling.
My qualifications include a Bachelor of Arts – Youth Affairs and a Post-Graduate Diploma and Masters in Human Services – Counselling. I am a Clinical Member of PACFA (Psychotherapy and Counselling Federation of Australia) and I am also featured on the ARCAP Register (Australian Register of Counsellors and Psychotherapists).
I provide counselling services to the community of Wyndham from my home office in Point Cook and I service the inner West from my office in Newport.
I also provide Counselling as a contractor to multiple Employee Assistance Providers.
My approach to life, work and parenting is to believe in myself, be authentic and draw upon my strengths and values to take on life’s challenges.
Tell us about your business
Well Within Counselling provides confidential, non-judgmental, respectful and empathic counselling and support to people across the lifespan: children, adolescents, adults and couples in the areas of mental and emotional health such as anxiety and depression, relationships, loss and grief and many other complex, challenging and discomforting issues.
Why and when did you start your own business?
Before starting my family, I knew I wanted to work for myself so that I could be at home as much as possible to raise my children, so I undertook a short course designed for therapists wanting to start their own private practice and this gave me the confidence to give it a go.
What does being a business owner mean to you?
Flexibility to spend more time with my children, the freedom to work autonomously and build my personal brand.
What or who has been your greatest influence in business and why?
My husband is my ‘rock’. He doesn’t work in or on my business, but provides me with the encouragement, support, strength, motivation and freedom to be able to make my own choices.
What would you say is your greatest professional accomplishment to date?
As part of my research during my Master’s I co-wrote a group therapy program. The program aims to reduce childhood obesity and is a family-based program using Cognitive Behaviour Therapy and Mindfulness approaches. I would love to see this program implemented within my local community.
What’s the best advice you have received in business that you wish to pass on to our readers?
Leverage your strengths, don’t underestimate the importance of continued learning, but most importantly do what you’re passionate about, not just what you’re good at!
What has been the most effective marketing initiatives or programs you have used to promote your business?
In a service-based business like mine word-of-mouth is extremely powerful. I am a ‘brand’ and the face of my business, so reputation and integrity is an extremely important part of successfully promoting my businesses.
What one thing have you learned as a small business owner that has served you well over the years?
Continue to build your networks and maintain strong relationships. You never know where your next referral might come from.
Are there any resources or tools you’d like to share with other small business owners that have helped you run your business? If yes, please describe (and include links if available).
As a Counsellor with a private practice working with members of the public, I need Public Liability and Professional Indemnity insurance. Being a Clinical Member of PACFA I am able to access cover under a ‘Master Agreement’ which provides some great rates.
Insurance House (http://www.insurancehouse.com.au/)
Do you have any new projects coming up (or have you just completed a big project ~ reached a milestone, etc.)? If so, please tell us about it.
I am currently in the process of registering as a Provider under the new National Disability Insurance Scheme (NDIS) which means I will be able to provide support to clients with a disability and their families.
What do you do for fun/relaxation?
I attend a Dance Fit class for mums at the Jamieson Way Community Centre. I have no dance experience what-so-ever but I make jokes and laugh the whole way through! It’s a great way to keep fit but also to de-stress from the daily grind!
What would you say are the top three skills needed to be a successful entrepreneur?
1. Courage to take a risk
2. Passion to keep motivated
3. Knowledge to maintain a high level of service
What is a fear you face in business? Have you overcome it? How do you manage fear?
My greatest fear is the referrals drying up! This motivates me to continue to promote my business, stay connected with my networks and seek alternative avenues for referrals. As a Counsellor, I’m totally aware of how our thoughts drive our emotions and our emotions drive our behaviour, so keeping positive helps me to get through.
What are your top 5 goals you want to achieve by the end of 2016?
1. See more private clients in my home office in Point Cook
2. Distribute my new DL brochures in the areas of Point Cook, Newport and Werribee to build brand awareness
3. Complete my NDIS registration and explore other potential income streams
4. Attend professional development workshops
5. Build brand awareness through social media
What makes you happy?
Being able to spend time with my family and providing my children with new, exciting experiences!
Have you had to make any scarifies whilst running your business? If so, what are they?
Making the decision to work for myself came at the detriment of a secure regular income. Whilst I gave up the capacity to work full time earning a reasonable salary, I gained the freedom to work around my family doing something that I really enjoy.
Excluding yours, what company or business do you admire the most and why?
In the corporate world, I admire Seek. Not only are they seen as innovative, they have a meaningful purpose which I can relate to; ‘Helping people live more fulfilling and productive lives’. They also support workplace diversity and recognise the importance of a balance between work and family commitments.
Where do you see yourself and your business in 10 years? 20 years?
Still working for myself, increasing my workload however still maintaining a well-balanced life and providing my children with the opportunity to travel.
What book has inspired you the most? (OR What is your favourite book?)
The Happiness trap by Russ Harris is a self-help book that explains ACT (Acceptance And Commitment Therapy) in plain language. ACT is a therapy approach that I use with my clients that teaches how to live a “full, rich and meaningful life” based on values. I keep going back to it.
Another book I have found really helpful is called: “Today, I will… Words to Inspire Positive Life Changes” written by James Downton Jr. This book provides a refreshing perspective to approach each new day and is based on the Mindfulness approach which is another therapeutic tool I use with clients to “live in the present moment”.
How do you measure your success in business?
Generating a sustainable income and continuing to live the lifestyle I want to, is success to me.
Do you have kiddies if so how many? And what is their favourite activity to do with you.
Three kids: Vienna (5), Meika (3) and Harvey (nearly 1).
My kids call me the “tickle-monster!” They love laughing and cuddles so being tickled brings them closer to me!
What is your favourite inspirational quote you would like to share with other WBS members?
“You can have it all. Just not all at once” – Oprah Winfrey
Please add your top 5 business tips
1. Trust yourself and your intuition
2. Use a business mentor/coach/supervisor/Counsellor
3. Don’t be afraid of feedback – it helps with personal as well as professional growth and development
4. Stay up to date with the latest information
5. Self-care activities including hobbies, rest, massage, exercise, fun activities/experiences and travel! It makes for a well-rounded woman/mum/business owner/partner/family member!
Connect with Lisa
Womens Business Society Team
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