Meet Indra from Point Cook Business Centre
My name is Indra Singh and my business is the Point Cook Business Centre. I have been blessed with two amazing sons who help and support me unconditionally. I have worked in various fields throughout my life and by far this is the best career I have experienced.
Tell us about your business
My business is the Point Cook Business Centre, located right in the heart of the Point Cook Town Centre. We are serviced offices and have 54 in total with 6 now available for any business to operate their business from. We provide a fully furnished office, professional receptionist to welcome your clients, collect your mail and answer all your phone calls announcing your business name. A welcoming reception and waiting area, a large boardroom, meeting rooms and if it is just a day away from home to work in silence then our day office hire is perfect. Our Virtual offices provide any business, large or small, with a professional, corporate image and presence in the Business Centre whilst not having a physical office. Your calls are answered by our receptionists and details of the calls are emailed to you immediately. We do not use off sure call centres. Our target audience is any business working from home, as the exposure and presence you benefit from once operating from the Business Centre can increase business opportunity at a much faster pace. We also target those who may have an office in the city and make the agonising drive into the city. The Business Centre has the exact same services and facilities only minutes from home. Clients visiting also prefer to stay clear of the city, with its parking problems and parking costs a deterrent for a lot of people.
Why and when did you start your own business?
I have been operating the business centre for almost 4 and a half years. This journey began for me as the receptionist for another branch of this business and when the opportunity arose to operate the business centre myself I couldn’t resist.
What does being a business owner mean to you?
Being a business owner now means a lot to me. I have the ability to work as hard as I want and benefit from my hard work myself. I can set goals for myself and create new ideas and watch them come to life. It has given me the flexibility to balance work and home life more evenly. It has allowed me to rise above personal circumstances which prevented me from truly realising my own potential.
What or who has been your greatest influence in business?
My greatest influence would be my Mum, she came to this country many many years ago. She learnt to speak fluent English, raised three children whilst working with my Father in his restaurant. She worked really really hard but as a child growing up I never remember not having her there to do all the things I needed. She was wonderful and juggling work and home life and did an amazing job at it.
What would say is your greatest professional accomplishment to date?
Without a doubt that would have to be operating the business solely since May 2015 and achieving a higher level of service.
What has been the best advice you have received in business?
Always keep a list of what needs to be done, then prioritise the work, this will prevent you from becoming overwhelmed when you have so many things constantly to do.
What has been the most effective marketing initiatives or program you have used to promote your business?
Our facebook page has generated many leads, we use Instant Offices but the most enquiries we have received have been by word of mouth usually referred from a business who currently have an office in the business centre.
What is one thing have you learned as a small business owner that has served you well over the years?
I have definitely learnt that as much as I would love to become personal friends with all of the amazing people I trade with and those who lease offices from me, it is sometimes difficult in business where you provide a service. Unfortunately there are some who can take advantage of the friendship and then it becomes difficult to address those issues. Be direct in a professional manner and always put details of meetings etc in writing. Corresponding via email means you always have a trail to refer back to, this can be very handy when quoting or agreeing to pricing and special arrangements.
Things can progress slowly but be patient and never give up, not every day will be booming and there are times you may have to think outside the box.
Do you have any projects coming up….
I am currently working on an event day in November, details will be announced soon on facebook and advertised locally. It will be an open day for any small business or anyone thinking of starting up. You will be shown throughout the business centre, view the offices available for lease, listen to talks on how the business centre’s services can assist your business. Learn about our Virtual Offices and how they give you growth at a much faster rate. You will also have the chance to meet other business owners and see the many different businesses currently operating in the business centre.
What do you do for fun/relaxation?
In my spare time I love to paint, I focus on abstract art and my paintings are finished with a resin coating. I have a facebook page http://fb.me/abstractartbyIndra and you can order or message at http://m.me/abstractartbyIndra.
I am still working on a new website as it’s hard to find the time to maintain two websites. Of course painting is never fun without a nice glass of bubbly.
What would you say are the top three skills needed to be a successful entrepreneur?
- You need to be resilient.
- You need to be able to put in the time, effort and hours whenever required.
- You need to love what you do.
What fear have you faced in business? have you overcome it? how do you manage fear?
The fear of failure and self-doubt. I have now rid myself of the self-doubt, put there by many many years in a conditioned relationship. I have proven I have all the capabilities to operate my business successfully. I manage the fear by reminding myself I am in control of everything I do, everything I decide and everything I hope to achieve. If I fail at something that is perfectly fine, I am resilient and will get up and keep going. I am now more afraid of not trying something new and taking risks than succumbing to fear and playing it safe.
What are your top 5 goals you want to achieve by the end of 2016?
- Have had one open day event at the business centre.
- Complete the last of the new additions to our boardroom.
- Created a healthy balance between work and home for myself.
- Do all I need to do to ensure the businesses in Point Cook and the surrounding areas are aware of the Point Cook Business Centre and the wonderful services we offer.
- Attend one networking meeting as I have actually never attending one before.
What makes you happy?
My two sons.
Sunshine and warm weather.
Meeting new and amazing people.
My amazing receptionists, Kylie-ann Schwarten and Michelle Patterson.
Have you had to make any sacrifices whilst running your business? If so, what are they?
Over the past four and a half years I have had to sacrifice many times. Time being the biggest sacrifice as some days the workload takes hours longer than you want to complete. I have only just taken my first holiday since starting making it 9 years since my last holiday.
Excluding yours, what company or business do you admire the most and why?
I don’t have one in particular but our business centre are majority female owned businesses. These women all work so hard and most have families to take care of as well as the responsibility of their business. You will see a lot of them leave at school pick up times and some return with the kiddies while the others head home. I know from my own experience what commences once the kids get home, with after school activities, homework, dinner preparation and the list goes on…All the while they return to the office, smile on happy to work another day. It makes me proud to see the success stories come to life and the growth that these woman experience while work a whole other job.
Where do see yourself and your business in 10-20 years?
To be honest I haven’t thought too much in detail about 10 or let alone 20 years. If I was to now, I would say in 10 years I still hope to be doing what I am doing today but in 20 I am hoping to be retired or at the least semi retired, painting and looking after grandchildren.
How do you measure your success in business?
For me that depends on a few things, one is how close to full capacity the business is, this means we are achieving what we are working hard to do.
Personally, how organised and time efficient I am, which means I am managing all aspects well. If this is achieved it allows for time to work outside of the box and be productive in other areas or both work and personal life.
Do you have kiddies?
have two sons, Jordan is 23 and Jesse is 21. Jordan has been a cabinet maker now for almost 8 years and Jesse is doing his bachelor of psychological studies and bachelor of business, he also works for me. The three of us have an amazing relationship and even though they are older we still have ‘our’ time together regularly. We will go to the movies together, we go to the Melbourne show together every year, we travel together and will just sit and watch tv together. They have shown me unconditional support over the years especially through some extremely difficult times and I remind myself everyday of how blessed I am to have them in my life.
What is your favourite inspirational quote?
Your mind is a powerful thing. When you fill it with positive thoughts your life will start to change.
What are your top 5 business tips?
- Don’t panic, it won’t always be smooth sailing but you will get through things.
- Be organised.
- Try to get all the important things in writing.
- Always have a to do list and prioritise it.
- Be cautious when first dealing with new people, unfortunately there are those in business who may not have the same morals as you and you might find yourself getting burnt.
Why did you become a WBS Member?
I want to meet other women in business and would like them to know about the services we provide at the business centre.
Connect with Point Cook Business Centre
Womens Business Society Team
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