Meet Dr. Vesna Grubacevic from Qt
Tell us about your business
My business is Qt, which stands for Quantum Transformations. We offer highly personalised NLP, Hypnotherapy and Qt respecti ® consultations, and multi-award winning certification trainings. Since 2000, I have run over 65 NLP, Hypnotherapy and Qt respecti ® certification trainings and have empowered hundreds of our graduates to grow successful businesses in helping others. I have also empowered thousands of clients to permanently transform their confidence and personal and business success.
Why and when did you start your own business?
I started Qt in 2000 with a vision of creating an empowered society, and making a difference in other people’s lives. My background is 13 years in the corporate banking and finance industry. I was an Economist for one of the major 4 banks for 9 years and then a Corporate Strategist for the remaining 4 years.
The last 4 years at the bank I felt like a fish out of water and was unsure why. I started to worry when one day I woke up and did not want to go to work. This was so out of character as I have a very strong work ethic so I embarked on a self-development journey to find out what I really wanted to do when I grew up. During that journey I realised my passion is people not numbers. I then made the transition from working with numbers to working with people. 18 years later I am still loving helping people, and helping others to follow their passion for helping people!
What does being a business owner mean to you?
To me being a business owner means being a leader and inspiring others to be their best. It takes real leadership to do something different to what most people do – get a job. Many people I speak to would love to run their own business yet fear holds them back. Therefore, business owners are an inspiration to those who dream and do not follow their dreams.
What or who has been your greatest influence in business and why?
I have had many influences in business and one of the greatest ones being my entrepreneurial mum. She continues to be a true inspiration and is a wonderful role model of resilience, determination, passion, success and commitment.
What would you say is your greatest professional accomplishment to date?
The greatest one is probably completing my PhD while also running my business full time. This is because less than 5% of people who start that PhD complete it. The next greatest professional accomplishment would be winning multiple awards and media exposure.
What has been the most effective marketing initiatives or programs you have used to promote your business?
Networking and word of mouth referrals, and building relationships with people.
What is one thing have you learned as a small business owner that has served you well over the years?
Stay focused on what you do well and outsource or delegate the rest.
What do you do for fun/relaxation?
I love movies, walking, keeping fit and healthy, time with family and friends, day trips in nature, being grateful and “me” time.
What would you say are the top three skills needed to be a successful woman in business?
I would say the top 3 skills are self-promotion, marketing and business finance. The top 3 traits are self-belief/confidence, determination and consistency.
What fears have you faced in business? Have you overcome it/them? How do you manage fear?
I have faced plenty of them – fear of failure, success, rejection, judgement, public speaking… so many… even fear of fear! I overcame them permanently by using the techniques I created during my PhD. To avoid other fears developing, I stay focused on and take action to achieve my goals and outcomes.
What makes you happy?
Helping people and making a difference.
Have you had to make any sacrifices whilst running your business? If so, what are they?
Yes, while studying for my PhD and running a full time business, I sacrificed my social life which I have rebuilt since 2008. Because about half of my weekends each year are spent running our trainings, my social life fits in around that on different days during the week and on my weekends off.
Excluding yours, what company or business do you admire the most and why?
Businesses that innovate, think outside the square, make a difference and make society an even better place.
What book has inspired you the most? (OR What is your favourite book?)
Too many to name. Many autobiographical business books, marketing books, quantum physics and mind-body related books.
How do you measure your success in business?
Client success and results first, which then flows into more clients and income. When clients are happy, the rest of the business is “happy”!
What is your favourite inspirational quote?
“If we did all the things we are capable of, we would literally astound ourselves.”
Thomas A. Edison, inventor and businessman
What are your top 5 business tips?
- Ask yourself: How will you make a difference?
- Develop a vision, goals and plan to achieve it.
- Focus and take action – work your plan.
- Collaborate for success.
- Consistency, persistence and hard work always win!
Why did you become a WBS Member?
To network with like-minded business women and support each other to grow both personally and professionally.
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